Trade Show Displays - Which one is best for your product?

2007-03-08 10:33:40

( Computers )



During a trade show, it is but normal for you to see exhibit displays in every trade show booth. You will see cabinets, and desks and, shelves, even platforms and hanging fixtures! There are several trade show exhibit displays available in the market and the key to a successful trade show presentation also lie in selecting the best trade show display for your products.

Trade show exhibit displays come in a variety of shapes and sizes. They can be seen on the floor, hung on walls, and some are even suspended on ceilings. The decision on what trade show display you will use will depend on the restrictions imposed by the organizers, and the products you want to highlight.

The most common trade show displays are the banner stands. Banner stands are retractable, spring-back equipment that are easy to set up and require very minimal space. Banner stands simply show the company logo and some basic information. If you wish to display more, you need to use counters and cabinets.

Counters and cabinets are the most commonly used trade show display equipment. They can be used to display small items such as mobile phones or handy cameras, or large enough to hold television sets. Some people use the back portion of the cabinet as their own personal storage space.

If you only carry print materials such as brochures and magazines, the ideal trade show exhibit display to use are literature racks. If you want something easy to assemble and disassemble, you can opt to use panel displays. Panel displays actually come in different sizes and are usually made of fabric. They can be small enough to be placed on top of trade show tables or large enough to cover your entire rear wall.

Another popular trade show display is the pop up display. The pop up display also comes in different sizes and can have plastic or fabric panels. This exhibit display is a frame that "pops up" easily and is just as easy to fold and store.

Other trade show displays you can use are sign holders, which is basically just a stand with a pole and clip. This is often used to display the details beside a small item that is on a trade show table. Fabric displays are commonly used in car shows, where a dynamic and colorful background is ideal.

More complicated trade show displays are the hanging displays, which are suspended from the ceiling; and tower displays, which are similar to cabinets and counters, only these are built higher, with more display compartments.

You are free to use whatever any kind of trade show display that would best highlight your products. You are not constrained to use only one kind, you can mix and match several trade show displays to suit your needs.

The kind of exhibit display you will use will also depend on your trade show booth design. If you have a specially constructed booth, you might as well opt for specially made trade show displays. Your exhibit display, as well as your booth design, must be coordinated.

If you do not want to spend unnecessesarily on trade show display equipment, you may look for companies that specialize in trade show display rentals.


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