Double Window Envelopes For Mailings That Mean Business

2007-03-08 10:33:40

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You use different types of envelopes for different uses. For wedding invitations, brochures, promotional pieces and important announcements, you may find vellum envelopes appropriate. For cards, you may use greeting card envelopes. Thick files, scripts, proposals and valuable documents are best protected by Tyvek envelopes. For business communications, you may use double window envelopes.

You'll see window envelopes used most often for bills, although you'll also find them utilized for marketing purposes. You don't need to address the envelope since the business letter is typed and folded in a manner that allows the name and address to be seen through the window.

Businesses commonly employ double window envelopes for checks, statements and invoices, while single window envelopes are used with letterheads or writing stationery for common business correspondence. But companies sometimes turn to double window envelopes for serious business communications. Mailings that deal with finances are deemed serious matters that should be delivered in businesslike envelopes rather than promotional envelopes.

You can see double window envelopes also being used as cheaper alternatives to expensive envelopes with photographic four-color treatments. Your creative people can find ways to develop the outer envelope to have dramatic impact. Some American companies have used double window envelopes to accentuate the envelope teaser copy and graphics.

The window material on double window envelopes is usually translucent plastic. A recent trend has been the use of open window envelopes (no more plastic), which is seen as being more environment-friendly. While this has gained popularity and may be useful for some purposes, you should bear in mind that open window envelopes are less secure.

The most common window size (as recommended by the postal service) is 1 1/8 inches by 4 ½ inches. The window is usually positioned 7/8 inch from the left edge of the envelope and a half-inch from the bottom.


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