If there isn’t anything that the Internet cannot do, it surely isn’t about replacing face-to-face communication. All you need is a webcam and a decent broadband connection, and you can do that meeting with your multinational business partners, or with your loved ones who are vacationing thousands of miles away. Through video conferencing services, people can be accessed and contacted almost immediately – without the hassle of cranky telephone lines or expensive travel bills.
Web video conferencing works by converting the analog information recorded by webcams and microphones to digital signals. This conversion to digital signals – unique to the video conferencing service – compresses the audiovisual material for faster transmission of information. Through this conversion, the user at the other end can receive the information as if s/he’s doing a face-to-face interaction.
But, it is also in this conversion where the video conferencing service finds its biggest challenge. An analog to digital conversion equates to a loss in the clarity of image. This can be resolved by decreasing the compression ratio, the most essential concept of video conferencing services. By doing so, clarity of audio / video quality can be increased, however, at the expense of transmission speed.
Because faster Internet connections are much more prevalent than before, cost of video conferencing services have become reasonable as well. This has attracted a lot of small to medium-sized businesses who rely on their connections abroad to expand their business, as well as families and households who need to be constantly in touch with their loved ones in other countries.
Online video conferencing has also stimulated better exchange of ideas between different groups of people. As a matter of fact, video conferencing service has been employed by schools and institutions as a substitute to classroom instruction. Informed people can interact with classes regardless of time and geographical restrictions. Moreover, this can also accommodate people with different learning styles. The power of web based video conferencing has allowed better brainstorming, sharing of knowledge and gathering of information. Because in this innovation, the analog audiovisual material has been compressed to digital, as much as it has compressed the time-space continuum, possibilities for further communication has become virtually endless.
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