Telesales and What It's All About

2007-03-08 10:33:40

( Business )



Telesales is basically conducting business transactions through the phone. It can also be said that it is purchasing a product or service sold through a telephone.

Telesales is already one of the fastest growing businesses in the industry today. It involves a lot of verbal communication. It also involves customer relationship. It also concerns marketing and sales. It also concerns telecommunications.

Telesales is basically sales through the telephone. There are different types of telesales. There is what you call inbound telesales and outbound telesales.

Inbound telesales is when the customer calls to purchase something or to inquire about some product you are selling. Taking from the word inbound, it is going towards the inside. Hence, it means that the sales opportunity is towards you. Now, your job here is to persuade the customer to buy what he is inquiring for. You already have the advantage since the customer is already interested in the product. True enough, it is your job to make the sale. Like in any telesales jobs, you have to know how to run through the ins and outs of your product to be able to make your product appear good to your customer. This job also involves a sales quota. You have to reach a certain number of sales per day, per hour, per week, depending on the company you work for. For example, a customer calls you to purchase your televisions on sale through a Television Home Shopping Network. What you have to do is simply inform her of the advantages that she will get when she purchases your one of your televisions no sale. And you have to make sure that your customer is going to purchase that television.

Outbound Telesales is when you call business establishments, residences, and other establishments that have a phone available to offer a product you are selling to them. It involves probing for the right information on who would be the best person to talk to be able to sell the product. It also involves creating a positive rapport with the gatekeeper, and the client himself. As in any sales job, you have to persuade your customer to take advantage of your product. You also have to know the ins and outs of your product and be able to make the sale. This also involves a sales quota depending on the company you are calling for. For example, your company has TVs on sale. What you do first is call a resident, perhaps, and offer her one of the TVs on sale. You can also call her to inform her on how to buy a plasma TV you have on sale. But your main goal here is to convince your customer that he needs to purchase your TV set for her own convenience.


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