Site Promotion: High Visibility Area

2007-03-08 10:33:40

( Web Hosting-SEO-Web Design )



HIGH TRAFFIC AREA

If you have a website and want to increase awareness and traffic to your site, your best bet is to do site promotion. Promoting your site is all about making yourself seen to potential visitors and clients through a variety of ways.

A common technique of site promotion is to design your website and code its textual contents in such a way that the keywords or meta tags of your site is seen and recognized by search engines. This method is called search engine optimization. When your website is being seen by search engines, surfers who use these portals will also be able to see and visit your site.

Of course, search engine optimization is not enough to make an effective site promotion. When promoting a website, your layout and content design is important as well. Make sure that your website’s interface is user-friendly with all links functioning properly.

Once you have designed a website that meets and serves your purpose, you can go ahead and submit your URL to directories and search engines to be included in their database. While submission is not a guarantee of acceptance, you can try several times until they do so. Submission is for free, but commercial websites must pay to be included in their roster.

MAKING VISITORS STAY AND RETURN

Site promotion can also be provided by website promotion services whose main thrust is to give you advice on the best and most suitable website promotions services you can make use of. Depending on the service or product that your service is offering, these website promotion services can tailor-make a site promotion strategy to best advertise and market your site to your target audience.

If you have some budget, you can pay for banner ads to advertise your site. Banner ads are inexpensive, but when designed well, can be very successful. A free but effective site promotion technique is to join blog communities. Here you can write about your website and include a link to it as well.

Site promotion is all about visibility - making your target clients aware that you are there. But while it is important to entice visitors to come to your site, it is more important that your website is good enough for visitors to stay and return.


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