Blister Package: Sophisticated Packaging

2007-05-02 10:04:19

( Business )



PLASTIC PILLOWS

Blister package is a new packaging technology that uses a plastic case with a small pillow or pocket of air to protect the item that it is holding. Similar to anti static packaging, blister package evolved as our packaging needs become more complex and sophisticated.

We see blister package being used in a variety of products, from medications to electronic gadgets and computer components. Basically, anything that needs to be protected from falls and punctures can benefit from using a blister package.

A blister package makes use of a stiff type of plastic that does not easily deform. Usually, a blister package conforms to the shape of the item that it is protecting through the application of heat to mold the blister package material.

SEE THROUGH PACKAGE

Another advantage of using a blister package is that the material being used is transparent. This makes for an ideal packaging because the consumers can immediately see what they are buying. Being able to see the item that you plan to purchase is an important factor in the decision to buy, if you know what the item looks like, you can instantly decide whether to buy it or not. Also, the transparent blister package gives the consumer the power to choose among several colors and models of the same product.

A blister package has actually two components; the plastic blister which is the one that actually holds the item and the card where the plastic blister is attached to. Both elements are attached using a heat activated adhesive. While the plastic blister is the main element, the card is equally important because this is where you can print out the product information that is very important for consumers as well. The card can be imprinted with several colors and designs which can add to the product’s appeal.


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