Localization Services

2007-10-15 12:53:47

( Business )



Requirements of Globalization

Going global with your business operations is a very lucrative strategy, because you can expand the market demand of your product in other countries.

However, you need to satisfy certain conditions before you can properly set up your international network. You need to make sure that your partners in other areas of the world can fully understand and use your website and network system optimally.

Although English is the lingua franca in the business world, not all of your foreign colleagues can speak or understand it well. Cultural differences also complicate the globalization effort. You will definitely have a difficult time interacting if you don't find ways to adapt to the local culture. You also need to adapt to the norms and laws of your foreign allies if you want to operate efficiently in their countries.

Types of Localization Services

The biggest concern in communication is the language you will use when dealing with your foreign colleagues. It will be ideal to adapt to the local language or at least have a bilingual feature in your system. Specialized IT companies assist your company's localization efforts, in the form of language, technical or legal translation services.

For example, Chinese or Japanese translation services help convert your website, programs and applications to versions that can be understood readily by these nationalities. You can even install several language tabs on your website to accommodate more users from other countries, or adapt local terms for your products.

Technical systems can also be adapted to local available facilities. For instance, you may need to have parts of your software's features revised for localized settings.

Finally, you need to make sure that your system will conform to the local laws, and that it does not contradict local traditions and practices. Certain distribution or payment procedures that are widely practiced in your home country may not be acceptable under other cultures.

Newly localized software and systems are compatible with most operating systems, so you don't have to worry that they will not function properly.

Where to Find Localization Services

Many IT service companies offer localization services. They also offer training for you, your partners, and your employees in the proper usage of the localized system.

Make sure that you discuss your website and system needs with the IT specialists who will be doing the localization, and that you are being adequately trained to use it.


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