Promoting Your Website Online and Offline

2007-10-22 12:18:10

( Web Hosting-SEO-Web Design )



Anyone who plans to start promoting a website should know the basics of this business. You must first determine your objectives. Know your target markets. Determine if you are selling products or extending services. Design your website carefully and focus on the details.

In promoting your website, you must first learn to advertise your site. Providing online customer support helps you draw visitors to your site. It also helps to be transparent so that your visitors know exactly what services or products are being provided by your site.

In promoting your website, try to design it to be search engine friendly. Find out which search engines are more frequently used by users. Give priority to the more famous search engines. It helps draw attention to visitors if your site is on the top of the list. Submitting your web address to the more famous search engines helps you draw more traffic to your site. It also helps if you try to create links to other sites that are relevant to the products or services you provide. Use your competitor sites to let the visitors feel your presence. When a web address becomes familiar with the users, your site will have a better chance of driving more traffic.

Promoting your website need not be made exclusively through the internet alone. You can encourage your customers to visit your website frequently by introducing your site to them. It can be done by word of mouth. Advertise your website through your workplace to promote your presence online. Include your site on every calling card you hand out to customers or potential clients.

Encourage visitors to submit questions. When your site uses the strategy of being knowledgeable about your product or service, it attracts visitors to your site. It leaves an impression that they are not on a dead end if ever they need help.


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