Ever Wondered Why Your Pop Up Blocker Software Doesn't Work?

2008-09-23 12:29:22

( Computers )



The development of pop up blocker software is a never ending saga. With more and more people becoming internet savvy, pop ups have become a routine part of navigating through the internet. While internet companies are hurriedly churning out advertising techniques using banner ads and pop up ads, on the other end are companies creating the newest and best pop up blockers.

A pop up blocker software is an application that stops any pop up ad window that’s meant to “pop up” after you try opening a new website or perform a search. Pop up ads are now believed to be more effective than banner ads, as people have become immune to them.

Majority of internet users find pop up ads annoying and a waste of time, which is the main reason why some businesses invest in installing their choice of software to be their very own pop up killer. The problem comes when pop ups don’t come in the form of advertisements, as sometimes they are meant to be useful tips or added data related to the website you are visiting. If you’re using a pop up blocker software in this case, you then wonder if the website is faulty or is giving the wrong information – since the information you are expecting to see was already shot down by your pop up blocker.

While pop ups are effective attention grabbers and advertising tools, developers of pop up blockers will do what it takes to be one step ahead of the ad developers. Pop up ads have already evolved to get past ordinary pop up blocker software, such as the ones included in most up-to-date internet browsers.

As a pop up blocker software user, it’s best to know how to effectively use the software and be familiar with all the many convenient settings. It’s also a good idea to update the pop up blockers you use, which could mean downloading the latest updates or bug fixes. It will always be a cat and mouse game with pop ups and pop up killers—they will always want to outdo the other and come out on top.


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